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bowvalleycollege mgmt1101 introduction to management organization serves customers

Describe the customers your organization serves. What type of information should be
included when researching their customers?
Information may include, but is not
limited to, factors such as
age, gender, income, ethnicity, occupation, location (do
they liv
e in urban, suburban, or rural areas?), values and interests
, etc
ssentially, you wi
ll need to research
your company targets and
provide a description of their
perfect customer
chances are this will not be
provided so you will need to make your own inferences based on your
research and
by research.
if there does happen to be a description
of th
eir perfect customer, you
will still need
to elaborate, provide your own
and provide support based on your research
Mission and

Describe the mission of the organization

In addition to providing the
organizations mission
interpret the
culture and core value

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